02: DESIGN

THE EXPERIENCE CONTINUES LONG AFTER THE ENGINE STOPS. WITH SPACE LIMITED, EVERYTHING MUST EARN ITS KEEP. WE DESIGN FOR LIFE ON AND OFF THE BIKE.

On two wheels, there are no barriers, our bodies are exposed to the extreme conditions found at the summit of a mountain. Clothing has to shield us from gale-force winds, stop driving rain, regulate heat and protect against impact. When the engine stops, this all drops away. Off the bike, normal life resumes - clothing needs to be comfortable, fit well and look good. There are two halves to a trip, two parallel worlds. We design products to work in both.

01: CONCEPT

USING BALLISTIC FABRICS MADE FROM THE WORLD’S STRONGEST FIBRE, WE MAKE FUNCTIONAL MOTORCYCLE CLOTHING TO PROTECT THE HUMAN BODY.

Our approach to design, is focused on innovation. Working with the world’s strongest ballistic fabrics and armour that changes its molecular structure on impact, we engineer hardwearing, functional, motorcycle clothing for life on the road. The Eversholt Jacket came first. Its success showed us that we weren’t the only ones searching for a new direction. One idea developed into two, and two became three. It was never about going fast, we make things in the right way, for the right reason.

03: TESTING

EACH OF OUR PRODUCTS GOES THROUGH A RIGOROUS TESTING PROCESS, FIRST IN THE LAB AND THEN ON THE ROAD. NO SHORTCUTS.

When designing products that protect life, testing is vital. The process starts in the lab with the fabrics, armour, and hardware - science doesn’t lie. Each product is then tested on the road. Sometimes that takes us up into the mountains, sometimes it takes us across a desert.. For miles and miles, we keep testing, keep tweaking, keep pushing the design - until we know it works. Only when we’ve perfected every detail do we launch a product.

04: PRE-ORDER

IN A WORLD THAT’S GETTING FASTER, SLOWING DOWN THE WAY WE MAKE THINGS IS BETTER FOR BOTH PEOPLE AND THE PLANET.

Making clothing to order is a simple way to take pressure off the environment. Cutting out the guesswork before production cuts out the waste. It allows us to pay our specialist manufacturers up front, who can then, in turn, pay their suppliers. As this goodwill is passed on, it helps to support everyone in the supply chain. If we’re willing to wait for a product to be made, we can be sure it’s special, and something that we really need. Slowing down moves us forward, together.